The digital magazine aims to provide insightful and engaging content through the publication of interviews with notable public figures. Additionally, it serves as a strategic marketing tool, offering added value to Grenardi store products and driving traffic to the website
The scope of this project entailed the development of a concise and refined design identity for Grenardi jewelry. The primary objective was to design a website that effectively conveys the premium experience of wearing the brand's products. The design approach prioritized a mobile-first approach.
The primary design challenge was to establish a trustworthy aesthetic. The solution implemented was to maintain a simplistic and elegant design. A key priority was to strike a balance between promotional content and value-added content, ensuring an easy-to-navigate user experience.